Seth Godin Quotes About Values
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When we intentionally seek out the difficult tasks, we're much more likely to actually create value.
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The value we create is directly related to how much valuable information we can produce, how much trust we can earn, and how often we innovate.
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The good news is that more than ever, value accrues to those that show up, those that make a difference, those that do work that matters.
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Not adding value is the same as taking it away.
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If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we're going to do important work
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Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.
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So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.
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Bullhorns are overrated: having ten times as many Twitter followers generates approximately zero times as much value.
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Attention is a bit like real estate, in that they're not making any more of it. Unlike real estate, though, it keeps going up in value.
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We've greatly exaggerated the risk of sinking, without celebrating the value of swimming.
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Why do we value leadership, connection and grace? Because it's scarce, and that scacity creates value.
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I've never once met a successful blogger who questioned the personal value of what she did.
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You want it to be hard. If it's hard, then that means others can't do it easily and you can charge for that value.
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