Jay Baer Quotes About Social Media
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Activate your fans, don’t just collect them like baseball cards.
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Focus On How To Be Social, Not On How To Do Social.
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For many businesses, the fear behind their social media reluctance isn't just fear of failure but of blame and accountability - both individual and collective.
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The difference between helping and selling is just two letters. But those two letters are critically important to the success of business today.
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Everything ultimately comes down to trust.
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Content that helps is superior to content that sells.
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In social media marketing, average is no longer adequate.
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Worry more about being social, and worry less about doing social media
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You must fight social media fire with social media water.
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If you want to measure social media ROI, stop wasting your time doing software demos and attending webinars. Just figure out what you want to track, where you can track it, think about both current customers and new customers, and go do it.
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Smart marketing is about help not hype.
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Content is the fire. Social media is the gasoline.
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Social media is the ultimate canary in the coal mine
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In 2012, 40 of the top companies to work for were also among the top companies in social media.
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Social media is an ingredient, not an entree.
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If your competitors start copying you then you are doing something right!
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The goal is not to be good at social media, the goal is to be good at business because of social media.
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Realize that the social media success equation isn't big moves on the chess board, it's little moves made every day that eventually add up to a major shift.
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95% of millennials say their friends are the most credible source of product information.
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True advocacy is born from culture, not technology or marketing.
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Facebook Fan Pages are email newsletters with smaller pictures.
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Social media doesn’t create negativity, it uncovers it.
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People check their phone an average of 110x a day.
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Social media allows big companies to act small again.
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Everyone says social media is a unicorn, but maybe it’s just a horse?
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Social media changes the relationship between companies and customers from master and servant, to peer to peer.
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Never build your content ship on rented land.
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Content is fire and social media is gasoline.
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Text is the gateway drug to real time marketing.
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There is a very fine line between listening and stalking.
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